Omoda and Jaecoo Make Their Philippine Debut with Eres Automotive in Cebu
Global automotive brands Omoda and Jaecoo have officially entered the Philippine market, launching their first dealership in Cebu City through a partnership with Eres Automotive Inc. The grand opening took place on December 18, 2024, at GMall along A. Soriano Avenue, marking a significant milestone for both brands and the local automotive industry. tribune.net.ph+13business-news-asia.com+13zigwheels.ph+13mb.com.ph+6zigwheels.ph+6carguide.ph+6
A Strategic Launch in the Visayas
Choosing Cebu City, known as the “Queen City of the South,” as the location for their inaugural dealership underscores the brands’ commitment to tapping into the thriving Visayan market. Terry Hu, Country Director of Omoda and Jaecoo Motor Philippines, highlighted Cebu’s strategic importance:manilarepublic.com+4manilastandard.net+4carguide.ph+4zigwheels.ph+4carguide.ph+4autocar.com.ph+4
“Cebu City serves as the gateway to the growing Visayan market. It’s a central location that connects islands and communities. We’re excited to make our signature automotive engineering DNA available to the Cebuanos and are confident that Cebu will be a successful home for our first dealership.” carguide.ph+4manilarepublic.com+4zigwheels.ph+4
Eres Automotive: Driving the Vision Forward
Eres Automotive Inc., led by President and CEO Carlo Japson, is at the forefront of introducing these innovative vehicles to the Philippine market. Japson expressed enthusiasm about the partnership:autocar.com.ph+3zigwheels.ph+3manilarepublic.com+3
“Today marks the beginning of Omoda and Jaecoo and Eres Automotive Inc.’s partnership. We saw first-hand the potential of Omoda and Jaecoo to become a true leader in the Philippine automotive space. We’re excited to finally bring the brands’ unique automotive engineering DNA to Cebu and look forward to offering the brand to neighboring provinces in the Visayas.” manilastandard.net+4zigwheels.ph+4manilarepublic.com+4
Exclusive Launch Offers
To celebrate the dealership’s opening, Eres Automotive offered special promotions, including a ₱40,000 discount for customers who paid a ₱10,000 reservation fee during the event. Additionally, a 20% down payment option was available for buyers, making it more accessible for Filipinos to own these cutting-edge vehicles. manilarepublic.com
Embracing Sustainable Mobility
The introduction of Omoda and Jaecoo vehicles in Cebu aligns with the growing demand for sustainable transportation solutions in the Philippines. With a focus on electric and hybrid models, the brands aim to offer eco-friendly alternatives without compromising on performance or style.
